Ruth Eyetsemitan
Digital Strategy & Technology Specialist
Ruth Eyetsemitan is a passionate Digital Strategy & Technology Specialist at New Definitions Counseling, where she blends technical expertise with creative insight to elevate the firm’s online presence and streamline its digital operations. Drawing on her Master of Science in Computer Science and Engineering, Ruth designs and implements data-driven marketing campaigns, optimizes client-facing platforms for accessibility and engagement, and leverages analytics to continuously refine outreach strategies. Her knack for translating complex technical requirements into intuitive user experiences ensures that both counselors and clients can connect effortlessly through the company’s digital channels.
Before joining New Definitions Counseling, Ruth honed her strategic planning and stakeholder-management skills at Deloitte, where she led tax compliance initiatives and delivered high-impact training sessions. Earlier roles at Neconde Energy and Nestoil Limited sharpened her ability to cultivate lasting partnerships and create compelling multimedia content from orchestrating photo shoots to deploying real-time media alerts. An adept storyteller with a keen eye for detail, Ruth thrives at the intersection of technology and human connection, driven by a mission to make mental health support more accessible through innovative digital solutions.
Education:
Masters Of Science In Computer Science and Engineering (In Progress)